New York’s Canal Street might be most famous for its fakes—the counterfeit Louis Vuitton purses and Gucci wallets laid out on every corner. Not all of Canal Street’s tricks are meant to be a scam, though. Case-in-point: the flagship shop of NYC label Knickerbocker, which isn’t entirely what it seems.
That’s because, hidden at the back of the shop, near the nicest fitting rooms we’ve seen, is the Knickerbocker bookstore. There you’ll find cozy seating and a sharp-eyed selection of rare vintage art books. Name another space you could get a dialed-in corduroy chore coat and a World War II-era Japanese photographer’s beautiful monograph.
Before you get back to that bookstore, you’ll get to dig into what Knickerbocker does best: easy-wearing clothes. The brand began life in 2013, producing pieces for other labels out of a former hat factory in Queens before slowly transitioning into making—according to founders Eitan Braham and Andrew Livingston—pieces that “push the envelope on American style.” (We endorse, so much so that we chose a Knickerbocker shirt for our latest GQ Box; more on that below.) Step inside the brand’s elegant wood-paneled space, which opened its doors last year, and you’ll find plenty of handsome workwear-inspired clothes on the racks: stiff denim trousers, plush corduroy chore jackets, heavyweight cotton hoodies.
For the latest episode of #ShopTalk on the @GQRecommends Instagram, we asked store manager Donta Waldron to give us an all-access tour of Knickerbocker’s Canal Street digs. Scroll down to see Waldron’s favorite pieces, then run over to GQ’s Instagram to look around.